Creative Media Production (Film and Television)

Part of the goods which are annually produced, and which are called wealth, is, strictly speaking, waste, because it consists of articles which ... either should not have been produced until other articles had already been produced in sufficient abundance, or should not have been produced at all. And some part of the population is employed in making goods which no man can make with happiness, or indeed without loss of self-respect, because he knows that they had much better not be made; and that his life is wasted in making them.

American capitalism finds its sharpest and most expressive reflection in the American cinema.

The luminous screen in the home carries fantastic authority. Viewers everywhere tend to accept it as a window on the world... It has tended to displace or overwhelm other influences such as newspapers, school, church, grandpa, grandma. It has become the definer and transmitter of society's values.